App development process
01
Discovery
During the discovery phase, we do our research using tools like value proposition canvas, persona mapping, PESTLE, and user flow diagrams. We conduct interviews to create the Business Model Canvas which leads to a comprehensive understanding of your project — project objectives, customer experience, costs, and revenue. Protecting Your Intellectual Property. We prioritise protecting your intellectual property in Australia and beyond. Through non-disclosure agreements and intellectual property rights, we ensure your app’s unique features and ideas remain confidential and safe from unauthorised use.
02
Design Sprints
We utilise Google Design Sprint frame to perform an in-depth analysis of target audience, competitor, market size and growth opportunities. This will help us devise an application development strategy to target features that are highly impactful. We will also assist you to create a marketing and monetisation strategy to acquire, convert, retain and nurture your potential customer.
03
Planning
We use the SAFe framework to create a long-term roadmap and ensure sustainable growth for your app. We use Agile methods, user stories, and epics, and we break down objectives into small tasks for measurable results. We employ dependency management techniques to minimise delays in planning and resource allocation.
04
Software Development
During the software development phase, we follow a structured approach called Scrum to turn the app design into a working and user-friendly app. We conduct regular meetings to keep everything organised. We also have a thorough review process to ensure the app’s quality and performance before it’s ready for launch.
05
Testing
Our Quality Assurance process involves thorough unit testing, integration testing, functional testing, non-functional testing, and much more, to make sure that app performs optimally and as expected. Our team identifies and addresses any issues to deliver a reliable and polished final product.
06
Launch
Our full-service approach includes handling releases, app store submissions, landing page design, and promotion.